Upsolar Advertising Privacy Statement
1. Introduction
This Privacy Statement aims to explain how we (UP SOLAR COMPANY LIMITED) collect, use, store, and protect your personal information in the process of providing internet advertising services. We strictly comply with relevant laws and regulations and are committed to protecting your privacy rights.
2. Scope of Information Collection
The information we may collect includes:
2.1 Device and Log Information
- IP address, device type, operating system, browser type, User-Agent
- Ad impression and click records, access time, duration of visit
2.2 Cookies and Similar Technologies
- Use of Cookies, pixel tags, and other technologies to collect advertising interaction data
- Device identifiers (e.g., advertising ID, IDFA, etc.)
2.3 Advertising-Related Data
- Ad impression frequency, click behavior, conversion data
- Interest tags (based on browsing behavior analysis, without identifying personal identity)
3. Purpose of Information Use
3.1 Advertising Delivery and Optimization
- Providing personalized ad recommendations
- Optimizing ad delivery effectiveness, controlling impression frequency
- Measuring ad effectiveness and conversion analysis
3.2 Data Analysis and Reporting
- Generating anonymous statistical reports
- Analyzing advertising campaign performance
3.3 Anti-Fraud and Security
- Detecting and preventing fraudulent activities such as malicious clicks
- Ensuring system security and operation
4. Third-Party Sharing
4.1 Advertising Partners
- Sharing anonymized effectiveness data with advertisers and agencies
- Providing necessary delivery instructions to media platforms
4.2 Technical Service Providers
- Third-party service providers for cloud services, data analysis, etc.
- Confidentiality agreements required, complying with data protection requirements
4.3 Legal Disclosure
Disclosure of information as required by laws, regulations, judicial procedures, or government requests
5. Your Rights
5.1 Opting Out of Personalized Advertising
- Resetting advertising identifiers through device settings
- Visiting the advertising preference settings center
- Browser Cookie management tools
5.2 Data Access and Deletion
- Requesting access to personal information collection status
- Requesting deletion of personal information (except where legally required to retain)
6. Data Protection Measures
- Use of encryption technology to protect data transmission
- Strict internal access controls
- Regular security assessments and audits
7. Data Retention Period
- Log data retained for a maximum of 12 months
- Anonymized data may be used for long-term analysis
8. Protection of Minors
We do not knowingly collect personal information from minors. If discovered, such information will be deleted immediately.
9. Privacy Statement Updates
This statement may be revised periodically. Updated versions will take effect upon publication. Significant changes will be notified through prominent means.
10. Contact Us
For any questions regarding this privacy policy, please contact us via:
Last Updated: [2023/12/25]